How does it work
Working in small teams competing against others, participants plan stock levels for their new and used vehicles, calculate machine financing and manage the utilisation of their parts and services departments. Repeated planning, action, results and reflection phases help participants understand the impacts their decisions are having, and how they could be improved in the game - and back at work!
Key outcomes
• Enhanced commercial acumen and strategic decision-making from leaders
• Holistic awareness of the E2E commercial landscape
• Understanding of marketing, pricing, servicing, parts and inventory management - and the impact of each on financial performance
Business Benefit
• Improved sales performance for new and used vehicles
• Customer-centric sales culture
• Agency sales model visibility and direct sales preparation
Companies who are playing this game
JCB, VW, BMW, Bentley, Skoda